BI Analyst · Cartoonist · Storyteller

Apurv
Gedam

Data person by day, cartoonist whenever possible. I make sense of messy numbers and draw funny people. Based in Toronto.

Get to know me →
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Cartoonist

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BI Analyst

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Explorer

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About Me

Apurv Gedam

Hey, I'm Apurv. I'm a BI Analyst based in Toronto who spends way too much time drawing cartoons and caricatures. I genuinely love both things and somehow they make each other better.

On the data side, I get a kick out of cleaning messy datasets, building dashboards in Power BI, and automating boring stuff with Power Automate. There's something deeply satisfying about a well-built flow. On the creative side, I draw people, situations, and whatever random idea is stuck in my head that week.

I've been lucky enough to explore some incredible places. In Europe I've wandered through Hungary, Czech Republic, Austria, Salzburg and Turkey, soaking up gothic architecture and getting lost in old city centres. I've also spent time in California, Boston and Philadelphia in the US, and closer to home, anywhere in Ontario is always worth the trip.

When I'm not at a screen, I'm probably hunting down good Indian, Thai or Mexican food, playing video games, or arguing about which Pixar movie is the best. (It's a tough call. Wall-E is the answer) Oh, and I have a soft spot for a really good chicken tenders. No notes.

Currently

BI Analyst II · Toronto Drawing cartoons Power Automate flows

Technical Skills

SQL Power BI Power Automate Looker Studio Excel Google Analytics

Creative Skills

Cartooning Caricature Digital Illustration Procreate
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Resume & Skills

Also in the toolbox

Google Analytics
Google Tag Manager
SQL

Experience

Flight Centre Travel Group

BI Developer / Analyst II · March 2023 — Present · Toronto, ON

One of the world's largest travel retailers operating across 23 countries. Building Power BI dashboards and KPI scorecards, transforming large datasets into clean reporting structures, and implementing row-level security across business units.

flydubai Airlines

E-Commerce Senior Data Analyst · June 2017 — Jan 2023 · Dubai

Dubai government-owned airline serving 100+ destinations across Middle East, Africa, Asia and Europe. Led data analytics for flydubai.com — tracking web performance, path-to-purchase and revenue. Integrated metasearch partners including Skyscanner, Google Flights and Wego via Google Tag Manager. Built Looker Studio dashboards for traffic, attribution and transactions. Presented weekly performance updates to senior management.

Independent Cartoonist

Ongoing · Digital & Print

Drawing cartoons and caricatures — characters, observations, and whatever else is rattling around in my head. Available for commissions and collaborations.

Want the full picture?

Get in touch

Contact me below and I'll send over my CV.

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Projects

Outside of my day job I build things. These are indie tools I've designed and shipped solo — lean, single-file web apps that solve real problems for travellers and budget planners.

Travel AI Budget Tool

Farebones

farebones.com

An AI-powered travel budget calculator that breaks down the real cost of a trip. Enter your destination, travel style, and group size — Farebones generates a full itemised budget including flights, accommodation, food and activities, with live currency conversion across 170+ destinations.

Visit site →
Travel AI Layovers

Layovr

layovr.org

A layover explorer that helps travellers make the most of time between flights. Tell it your airport, layover duration and interests — it generates a personalised guide to what you can realistically see and do, based on transit time, visa requirements and local highlights.

Visit site →
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Beyond Work

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Drawing & Caricatures

Give me a face and I'll exaggerate it lovingly. Cartooning is how I unwind, process things, and occasionally make people very uncomfortable with how accurate the nose is.

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Video Games

Love getting lost in a good game. Whether it's something story-heavy or just mindlessly fun, games are my go-to way to switch off and recharge.

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Trivia & Pub Nights

Few things beat a well-run trivia night. I'm in it for the obscure questions, the banter, and the very specific joy of being right about something completely useless.

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Travel & Exploring

I love gothic landscapes, wandering through old European cities, and finding natural beauty in unexpected places. Hungary, Prague, Salzburg — give me cobblestones and dramatic skies any day.

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Artwork

I'm a cartoonist. I draw people, faces, situations — mostly stuff that makes me laugh first and hopefully you second. Caricatures are my favourite thing to make. Here's some of what I've been up to.

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Movies

Honestly, I love everything about movies. The storytelling, the visuals, the music, the way a great scene can just sit with you for days. Big fan of animated films too — Pixar especially hits different. I keep track of everything I watch on Letterboxd. Here are four that have stuck with me.

Portrait of a Lady on Fire

Portrait of a Lady on Fire

2019

WALL-E

WALL·E

2008

Eternal Sunshine of the Spotless Mind

Eternal Sunshine of the Spotless Mind

2004

Blade Runner 2049

Blade Runner 2049

2017

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Travel

I love getting lost in new cities, finding gothic architecture around dark corners, and stumbling onto natural beauty I wasn't expecting. Here are some places I've been lucky enough to explore.

Budapest, Hungary
Budapest, Hungary
Budapest, Hungary
Budapest, Hungary
Prague, Czech Republic
Prague, Czech Republic
Prague, Czech Republic
Prague, Czech Republic
Vienna, Austria
Vienna, Austria
Salzburg, Austria
Salzburg, Austria
Istanbul, Turkey
Istanbul, Turkey
Istanbul, Turkey
Istanbul, Turkey
Vancouver, Canada
Vancouver, Canada
Vancouver, Canada
Vancouver, Canada
California, USA
California, USA
California, USA
California, USA
Boston, USA
Boston, USA
Philadelphia, USA
Philadelphia, USA
Toronto, Canada
Toronto, Canada
Toronto, Canada
Toronto, Canada
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Kind Words

Apurv is a creative, competitive and hardworking individual. He is a valuable and reliable teammate. He mainly loves to be challenged. His passion to win is motivating and contagious and hence I would urge you to get to know him.

Software Engineer · 6.5 Years Experience Studied together at BITS, Pilani-Dubai

I found Apurv to be really bright, articulate and proactive in his work. I have closely worked with him on certain projects and I feel that he is very innovative and you certainly enjoy working with him. An excellent team-mate and coordinator.

Engineering Manager · AI-Driven Workflow Platforms Studied together at BITS, Pilani-Dubai
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Say Hello

Data nerd, cartoon person, movie buff. If any of that sounds interesting, let's talk.